Case Study: Copyfolio achieves a 40% conversion rate with UX studio

Copyfolio reaches 40% conversion with UX studio

Copyfolio, a B2C SaaS product designed by UX studio for content creators, faced challenges with a limited initial target audience and high churn rates. This made growing their user base difficult and forced an early focus on improving customer retention.

UX studio addressed these issues by redesigning the onboarding experience, adding new project types like PDF uploads, and expanding the target audience to include various marketing professionals. These continuous design improvements and user research led to significant results: the product now has approximately 80,000 users with 500 new weekly registrations and a 40% conversion rate to its premium plan.

Copyfolio