Case Study: Otavamedia improves forum safety and moderator wellbeing with Utopia AI Moderator

Utopia AI is increasing the wellbeing of human moderators on Otava media’s platforms

Otavamedia, a Finnish media company operating major discussion forums like kaksplus.fi and Anna, faced the challenge of maintaining a safe and pleasant online environment free from toxic content for its readers. As a responsible media owner, they relied on human moderators to manually review content, a process that was both labor-intensive and potentially taxing on moderator wellbeing. They turned to Utopia Analytics and implemented their Utopia AI Moderator service to address this challenge.

Utopia Analytics provided a solution that automates the routine work of content moderation, allowing human moderators to focus their efforts on the most complex comments that require nuanced judgment. The implementation of Utopia AI Moderator ensured the platform remained free from toxic content 24/7. The results included an increase in both the quality of discussions and the wellbeing and work satisfaction of the human moderators. Otavamedia found the Utopia tool to be fast, trustworthy, and an effortless way to enforce their publishing policy.

Otavamedia

Emma Koivula

Editor-In-Chief