Case Study: Keller Williams achieves 42% higher agent commissions with uStudio

Keller Williams Increases Agent Commissions

Keller Williams, the world’s largest real estate franchise with 150,000 associates and named the #1 training organization by Training Magazine, needed a more scalable, customizable, and user-friendly video training platform as its associate base grew rapidly. Their homegrown system struggled with automation and drove up costs for storage and CDN services.

They rebuilt KWConnect using Drupal and uStudio, tightly integrating video metadata to fully automate publishing, eliminate separate storage/CDN contracts, enable live streaming to over 10,000 associates, and support user-generated peer training. The move improved operational efficiency and drove measurable results: agents using video training closed 88% more transactions and earned 42% more commissions, while overall commissions rose 25% and agent count grew 18% in the first half of 2015.

Keller Williams