Case Study: Pet Media Group boosts user activation and feature adoption with Usetiful

Pet Media Group boosts user activation 161% with Usetiful

Pet Media Group, a major operator of online pet marketplaces, faced a challenge with user activation and feature adoption on their platforms. They needed an interactive onboarding solution that was quick to implement, affordable, and did not require in-house developers to help users navigate their sites more effectively.

They implemented Usetiful, a no-code digital adoption platform, to create interactive product tours and banners. This solution led to a remarkable 161% increase in advert publishing on one of their Spanish sites and a 58% rise on their Dutch site. Usetiful also significantly reduced the time needed for manual support and increased user engagement through targeted guidance.

Pet Media Group