Case Study: Calendify boosts user activation by 25% with Usetiful

How Calendify used Usetiful to increase the user activation by 25%

Calendify, a cloud-based appointment booking system for individuals and small businesses, was struggling to help new users complete account setup and create event types. Despite trying email campaigns and video tutorials, setup completion remained low, so the team turned to Usetiful to improve onboarding and user activation.

Using Usetiful, Calendify launched guided product tours for new users and quickly iterated on them through Google Tag Manager without code changes. The result was a rise in initial account setup completion from 39% to 49%, a 25% increase in user activation within the first month, and the team also began using Usetiful for feature announcements and ongoing adoption improvements.