UserWay
13 Case Studies
A UserWay Case Study
Accountable Digital, a marketing firm serving financial, nonprofit, eCommerce, travel, B2B, and advertising clients, needed a better way to address accessibility across its WordPress-based client sites. As more clients focused on usability and compliance, the firm struggled to find a solution that fully resolved accessibility issues without major code changes, and a lawsuit involving one client highlighted the need for a professional fix. It chose UserWay and its AI-powered Accessibility Widget to help meet ADA and WCAG requirements.
With UserWay, Accountable Digital was able to install the widget with just one line of code and roll it out across client sites quickly, while also customizing branding for each customer. The result was full remediation of 2,172 violations on accountabledigital.com, including 389 A fixes, 261 AA fixes, and 1,522 AAA fixes across 129 pages, with all client sites becoming ADA and WCAG compliant. Accountable Digital also reported time savings, easier agency management, and potential SEO improvements from the accessibility gains.
Peter Platt
President and Founder