Case Study: Söderberg & Partners achieves improved customer experience with Usersnap's in-product visual feedback

How Söderberg & Partners improved their customer experiences

Söderberg & Partners, a Stockholm-based independent insurance and financial advisor with 1,500+ employees and 100 offices across the Nordics, needed a better way to improve customer experience by making feedback easy and quick to give. Customers were unwilling to fill out lengthy forms, which made feedback slow, time-consuming and stressful.

They implemented Usersnap’s in-product visual feedback and used its project-management dashboard to capture qualitative, easy-to-understand feedback directly inside the product and route items into their agile workflow. The change delivered faster, clearer feedback, a new request-management workflow, and improved overall customer experience.

Söderberg & Partners

Walter Nuñez

Head of Product Development