Case Study: Stripo Email achieves higher signups and 1,500 pre-signup activations with Userpilot

How Stripo Strategically Used the Aha! Moment to Improve Signups and Conversions

Stripo Email needed a way to convert curious visitors into activated users by surfacing the product’s Aha! Moment before asking for a signup. Userpilot worked with Stripo Email to build a frictionless pre-signup demo and interactive onboarding flow (tutorials, checklist, and hands-on tours) so prospects could experience core value immediately without registering.

Using Userpilot’s approach, Stripo presented a one‑click demo, short guided tours, and a task checklist that encouraged hands‑on learning; the results were strong. Of ~31,000 visitors, 32% engaged the 1‑click demo, 5% completed the tutorial, 1,500 users finished the full tutorial before signing up, and on average 38% completed the final interactive tour—turning the Aha! Moment into a measurable marketing and activation channel for Stripo Email.

Stripo Email