Case Study: ConnectPlug achieves real-time lead engagement and higher customer satisfaction with User.com

How to improve the effectiveness of SaaS sales development activities

ConnectPlug is a Brazilian SaaS company that provides a POS and order-management ecosystem for hospitality and retail. Facing a need to react in real time to user behavior and boost sales-development conversion, ConnectPlug moved away from Intercom after a steep price increase and adopted User.com to regain live, behavior-driven engagement tools at a sustainable cost.

Using User.com’s live chat, chatbot and automated onboarding email campaigns, ConnectPlug enabled sales development reps to reach leads just-in-time, capture contact details automatically, and nurture trial users with CEO-signed emails. As a result, User.com helped improve the everyday efficiency of the sales team, increase customer engagement and satisfaction, and deliver better-timed outreach that supports higher conversion and perceived support quality.

ConnectPlug

Rafael Hasson

CEO & Founder