Case Study: Vision6 streamlines customer feedback management with Userback

How Vision6 Streamlined Their Feedback and Communication Processes

Vision6, a software company in the email marketing industry, needed a better way to manage customer feedback across its website, web app, and support channels. Before using Userback, feedback was scattered across email threads and spreadsheets, forcing the product team to spend hours each week organizing comments instead of acting on them.

With Userback, Vision6 centralized all feedback in one place using the feedback widget, complete with screenshots, annotations, and browser details. Userback helped the team reduce weekly feedback review time from 2–3 hours to under 10 minutes, and it also improved internal collaboration for the marketing team during a website redesign.

Vision6

Peter Van Dijk

Chief Technology Officer