Case Study: Countrywide achieves faster digital ordering and higher sales with Pepper

Countrywide - Customer Case Study

Countrywide, Australia's largest network of independent foodservice distributors, faced significant challenges with its members' outdated and difficult-to-use eCommerce platforms. This legacy technology led to customer frustration, manual workloads for staff, and missed sales opportunities. To modernize its operations and compete effectively, Countrywide partnered with vendor Pepper to implement its eCommerce platform.

The solution from Pepper provided a centralized digital platform that integrated ordering, pricing, and promotions. This resulted in a 70% digital adoption rate within three months, a 10% sales uplift from new product discovery, and a dramatic reduction in manual order entry. The vendor's platform successfully transformed the customer experience and gave Countrywide members a significant technological advantage in their industry.

Countrywide