Case Study: Bridgeway achieves stronger brand alignment and web traffic growth with US Digital Partners

Bridgeway boosts website users by 235% with US Digital Partners

The transportation company Bridgeway faced the challenge of overhauling its marketing and branding after a major rebrand from Transport Investments, Inc. US Digital Partners was tasked with designing and building a new website to reflect this new direction and establish Bridgeway as a market leader to its diverse stakeholders.

US Digital Partners created a mobile-friendly website with a unified brand platform and distinct messaging for each of Bridgeway's core audiences. The solution successfully led to a 235% increase in website users, a 128% increase in engaged sessions, and a 104% rise in organic traffic, effectively communicating the value of the new brand.

Bridgeway