UpViral
79 Case Studies
A UpViral Case Study
Stacked Marketer, a daily marketing newsletter, faced the challenge of capitalizing on its subscribers' organic sharing of its content to generate more newsletter sign-ups and grow its affiliate marketing business. The company needed a way to systematically encourage and track these referrals. To solve this, they chose to implement a referral contest using UpViral.
UpViral provided a solution with its one-click opt-in feature and seamless email software integrations, which made entering and sharing the contest effortless for users. Stacked Marketer launched an evergreen, multi-tiered referral campaign. The results were significant, with UpViral generating 5,262 new subscribers, which accounted for approximately 20% of their total subscriber base. This strategy effectively allowed them to get one in five leads for free, drastically reducing their customer acquisition costs.