Case Study: Siddharthpal.com Generates 4,691 Leads with UpViral

How Siddharth Pal Got 4,691 Leads With An 80% Referral Rate (Without Spending A Penny On The Prizes)

Siddharth Pal, the founder of Siddharthpal.com, wanted to grow brand awareness and build a more reliable lead source for his e-commerce dropshipping business instead of relying only on paid ads. He turned to UpViral to run a referral-based giveaway campaign using custom actions and email-driven promotion.

With UpViral, Siddharth launched a 22-day giveaway featuring prizes donated by partner businesses, plus seven custom actions such as social follows, blog posts, and YouTube videos. The campaign generated 4,691 leads, including 3,713 referred leads for an 80% referral rate, helped improve sender reputation, and created strong brand awareness and partnership opportunities, all without spending anything on the prizes.

Siddharthpal.com

Siddharth Pal

e-commerce