Case Study: Bunkie Life Generates 34,297 Leads and $300,000 in Sales with UpViral

How Bunkie Life Went Viral

Bunkie Life, a company that sells log cabin bunkie kits, wanted a more flexible and affordable way to drive sales through referrals and contests. They turned to UpViral’s referral contest platform to help promote a seasonal offer and generate qualified leads while learning more about potential buyers.

Using UpViral, Bunkie Life ran a 26-day contest centered on a $6,000 bunkie prize, custom actions, social sharing, email follow-up, and Facebook marketing, including live streams and ads. The campaign generated 34,297 leads, $300,000 in sales, 1,998 survey responses, and 2,546 new Instagram followers, while costing about $6,000 in ad spend and helping Bunkie Life segment and understand its audience better.

Bunkie Life