UpViral
37 Case Studies
A UpViral Case Study
Flexifoil, a UK-based family business selling high-quality kites, faced the challenge of generating new, targeted leads in their small, specialized market where products are durable and rarely replaced. To grow their audience, they partnered with UpViral to launch a viral sweepstakes campaign.
UpViral's solution involved a 21-day contest that leveraged Flexifoil's existing email list to attract new leads. The campaign was carefully designed with a relevant prize and a custom action to drive downloads of their mobile app. This strategy generated 4,576 highly qualified leads without any paid traffic, successfully expanding brand awareness into new international markets for Flexifoil.
Anthony Van Dort
Owner