UpViral
37 Case Studies
A UpViral Case Study
MassageChairs.com, a retailer of massage chairs, faced the challenge of converting its passive social media followers into an engaged email list and potential customers for sales consultations. To solve this, a PPC manager chose UpViral to execute a referral-based giveaway campaign.
By running a 30-day giveaway for a luxury massage chair using UpViral's platform, the campaign generated 10,631 new leads. The strategy included a custom opt-in page and social sharing mechanics. This effort by UpViral was highly successful, directly resulting in $7,000 in sales from a new customer during a typically slow season and building a substantial list of leads for future marketing.
Shawn McCarthy
PPC Manager