Case Study: G4 Educaçao achieves 60,000 leads and $1.5 million in sales with UpViral

G4 Educaçao generates 60,000 leads and $1.5 million in sales with UpViral

G4 Educaçao, a Brazilian business education firm, needed to generate 50,000 qualified leads for a high-ticket course bundle launch. Generating this volume through paid ads alone was cost-prohibitive, so they turned to UpViral for a referral marketing solution to keep lead acquisition costs low while attracting an ideal audience.

Using UpViral's platform, G4 Educaçao ran a contest offering a free entrepreneurship course as a lead magnet. The campaign was a tremendous success, generating nearly 60,000 leads. This resulted in $1.5 million in sales for the new bundle, with UpViral directly credited for at least $400,000 of that revenue. The cost per lead was an exceptionally low $0.06.

G4 Educaçao