Case Study: Foodie Content Factory generates 2,599 leads and €8,000 in sales with UpViral

Foodie Content Factory generates 2,599 leads and €8,000 in sales with UpViral

Foodie Content Factory, a marketing agency for the hospitality industry, needed to generate new leads for a client's BBQ shop during the COVID-19 pandemic. Using UpViral, the agency implemented a viral giveaway campaign centered around a Father’s Day promotion to attract their target audience of food enthusiasts.

The solution from UpViral involved a campaign offering a high-value BBQ grill as a main prize, with smaller prizes for all participants to encourage sharing. The agency used UpViral to create simple opt-in and share pages, ran targeted social media ads, and utilized the platform's features for email notifications and custom actions. This strategy generated 2,599 leads and drove €8,000 in direct sales for the client in just two and a half weeks.

Foodie Content Factory