Case Study: BeThrifty grows leads and social followers for European expansion with UpViral

BeThrifty grows 9,056 leads in 60 days with UpViral

BeThrifty, a vintage clothing e-commerce company, faced the challenge of increasing brand awareness and growing its email list to support its expansion into new European markets. To achieve this, they turned to the viral marketing software UpViral to run a targeted giveaway campaign.

Using UpViral, BeThrifty implemented a 60-day giveaway for music festival tickets, which perfectly matched their target audience's interests. The campaign utilized a streamlined landing page, custom social sharing actions, and a leaderboard to drive engagement. The results for UpViral and BeThrifty were spectacular, generating 9,056 total leads with a high conversion rate, thousands of social shares, and a significant increase in sales post-campaign.

BeThrifty