Case Study: GoNoodle helps kids build mindfulness and social-emotional skills with Upstatement's SuperNoodle

GoNoodle brings SuperNoodle to 90% of elementary schools with Upstatement

GoNoodle, a company dedicated to creating movement-based educational videos for children, faced the challenge of addressing rising pediatric mental health issues. They partnered with Upstatement to research and develop a new tool that would leverage their existing reach to help students and teachers manage social-emotional learning in the classroom.

Upstatement designed and built SuperNoodle, a new product featuring game-like worlds focused on feelings and skills such as managing anxiety and calming down. They also created a sponsor-based funding model to support it. The solution was met with overwhelming demand, with over 2,000 people attending the launch webinar. The Minimum Loveable Product developed by Upstatement was scheduled for classroom use starting in fall 2023.

GoNoodle