Case Study: Tracy Honda achieves faster approvals and stronger profitability with Upstart Auto Financing

Tracy Honda boosts approvals and grows 20% with Upstart

Tracy Honda, a dealership in a competitive market, was struggling with slow response times and rigid, unprofitable approvals from their traditional auto lenders. This friction was hindering their ability to close deals effectively. They turned to Upstart and implemented its AI-powered auto financing service as a solution.

By making Upstart Auto Finance their first-look lender, Tracy Honda achieved faster decisions, often within minutes, and gained more sensible and profitable approvals. The measurable impact was significant: the dealership saves an estimated 12-15 deals per month, has shifted 95% of its previous financing volume to Upstart, and is seeing a year-over-year increase of 20% while local competitors are down. Upstart was directly credited for boosting their backend performance and overall profitability.

Tracy Honda