Case Study: Chosun Ilbo achieves 30x higher translation output with Upstage Solar Pro

Chosun Ilbo boosts English translation output 30x with Upstage

Chosun Ilbo, one of South Korea's largest news organizations, faced significant bottlenecks in producing English-language news content. Its reliance on manual translation resulted in low throughput, stylistic inconsistency, and translations that were overly literal and did not meet journalistic standards. To overcome these challenges and expand its global audience, Chosun Ilbo partnered with Upstage to implement a solution using the Solar Pro AI model.

Upstage built an automated translation pipeline powered by Solar Pro that processes articles in structured segments, enforces a newsroom glossary, and generates context-aware translations with natural English headlines. This solution resulted in a 30x increase in translation output and a 10x growth in English article pageviews, enabling Chosun Ilbo to vastly scale its English content production without additional staff and significantly boost its global readership.

Chosun Ilbo