Case Study: Leading Home & Decor Retailing Company boosts conversions and AOV with Upsellit

+41% AOV Lift for Home & Decor Brands

Leading Home & Decor Retailing Company partnered with Upsellit to improve conversion and recovery across a longer, comparison-heavy shopping journey. As shoppers increasingly furnished multiple spaces at home, the retailer needed a way to present relevant recommendations, capture abandoning visitors, and turn more browsers into buyers.

Upsellit implemented AI-driven product recommendations, MiniCart and In-Page Recommendations, plus Lead Capture and personalized email remarketing to recover lost sales and grow order values. The program delivered a 17.4% overall conversion rate, 20.2% product recommendation conversion rate, 1.9% recovery rate via email remarketing, and a +41% AOV lift across all campaigns, while also generating 2% new leads, 11.9% email campaign conversion, and 27.2% of users adding to cart.