Upsell
13 Case Studies
A Upsell Case Study
BJJ Fanatics, a leading Brazilian jiu-jitsu retailer, faced new market competitors and sought to increase profitability by capitalizing on their post-purchase experience. Their challenge was to generate additional revenue by presenting relevant upsell offers on the thank you page after a purchase was completed. To achieve this, they turned to the vendor Upsell and its Shopify app.
Upsell provided a user-friendly solution with high customization, allowing BJJ Fanatics to tailor their thank you page with targeted upsell offers. The implementation by Upsell was highly successful, generating $452,288 in extra revenue from over 8,000 additional orders in a single quarter. The thank you page upsells also achieved an impressive 11.56% conversion rate and a $56.08 average order value, transforming the post-purchase experience into a significant revenue stream.