Upper Hand
18 Case Studies
A Upper Hand Case Study
The Compound is a sports performance facility in Madison, Alabama that houses multiple small businesses serving athletes from youth to pro. Facing rapid growth and a fragmented admin process (inquiries via social, text, phone and email), owner Louis Whitlow selected Upper Hand in 2021 as a scalable, all‑in‑one platform to unify registration, memberships, scheduling and reporting and deliver a seamless user experience through the Upper Hand app.
Upper Hand provided an intuitive UI, configurable memberships and family profiles, lane/HitTrax bookings, coach-level schedule control, and customizable reporting and mapping. The solution centralized registrations (reducing manual inquiries), equipped coaches while keeping owner oversight, and unlocked insights—like demographics and open‑time blocks—that The Compound uses to plan camps and maximize facility utilization; serving 500+ athletes weekly, The Compound attributes improved efficiency and growth visibility to Upper Hand’s platform and support.
Louis Whitlow
Owner