Upper Hand
18 Case Studies
A Upper Hand Case Study
Tennell Elite Training, a sports performance academy outside Dallas founded by Adron Tennell, struggled to scale after growing client demand — managing bookings, payments, and client communication manually (even in a Notes app) led to missed payments, costly no-shows, and inefficient scheduling. To solve this, Tennell Elite Training turned to Upper Hand for a streamlined scheduling, payment management, and client-communication platform (customer since 2018).
Upper Hand provided online booking, automated reminders, payment processing, customizable memberships, family profiles, and staff/resource tools, freeing Adron to focus on training and growth. The results were dramatic: Tennell experienced 152% revenue growth in the first year on Upper Hand and a 234% increase over 2019 during 2020, along with higher client retention and scalable operations.
Adron Tennell
Tennell Elite Training