Case Study: Upscribe achieves serverless file uploading in under an hour with Uploadcare

How a solo founder implemented file uploading in an hour

Upscribe, a SaaS email-marketing product created by solo founder Joshua Anderton, needed a reliable file-upload feature so users could style forms with images and deliver lead magnets (ebooks, infographics, etc.). Building and maintaining a DIY solution caused hosting, migration and integration headaches, so Upscribe turned to Uploadcare’s file-handling service to add uploads without diverting scarce developer time.

Using Uploadcare’s Ruby on Rails gem and built-in image processing and third‑party integrations, Upscribe implemented uploads in about an hour (now 10–20 minutes) and moved files off its servers. The Uploadcare integration made Upscribe effectively serverless, stopped upload-related migrations, and let Joshua focus on the product—supporting 300 customers, handling millions of combined monthly hits, and saving the team hundreds of hours.

Upscribe

Joshua Anderton

Founder