Case Study: Orange & Rockland Utilities achieves 5,000+ demand response enrollments and 115% revenue growth with Uplight

Orange & Rockland Utilities drives 5,000+ demand response enrollments and 115% revenue growth with Uplight

Orange & Rockland Utilities (O&R) is an energy provider for over 300,000 customers in New York and New Jersey. Its challenge was to meet growing energy demand sustainably, help lower customer bills, and accelerate the clean energy transition. To address this, O&R worked with vendor Uplight to offer a utility marketplace program featuring rebated energy-efficient products.

Uplight's solution involved implementing strategic marketplace campaigns that bundled demand response enrollment with discounted smart thermostats. This approach, supported by partnerships with companies like Google and the strategic timing of incentives, drove significant results. The program achieved over 5,000 demand response enrollments and boosted marketplace revenue by 115%, providing substantial customer savings.

Orange & Rockland Utilities (o&r)