Case Study: Morphio achieves 50–60% cold email open rates with UpLead

How Morphio is getting 50-60% email open rates on high-quality relevant leads using UpLead

Morphio, a small digital-marketing analytics company, needed to scale cold outreach but was constrained by a 6–7 person team and time-consuming manual methods like LinkedIn Sales Navigator. They turned to UpLead’s lead generation platform and dashboard to find high-quality, relevant leads and simplify lead management and CRM transfer.

UpLead’s superior database, user-friendly UI, and one-click CRM export let Morphio quickly build a leads repository and run targeted campaigns—downloaded ~250 leads for their first drip and achieved 50–60% open rates (versus an expected ~20%), while saving employee time and delivering more valuable, relevant prospects. UpLead provided measurable improvements in efficiency and outreach performance.

Morphio

Brett Chabot

Morphio