Upland RO Innovation
2 Case Studies
A Upland RO Innovation Case Study
VCE, a leader in converged infrastructure solutions, faced the challenge of supporting rapid growth while quickly training a fast-expanding sales force and making customer reference materials easier to find and use. To do that, VCE turned to Upland RO Innovation and its ReferenceView™ platform to improve sales enablement, increase visibility of its Customer Success Program, and support reference-based selling.
Upland RO Innovation implemented ReferenceView™ as VCE’s “Reference Central” hub, integrating it with CRM and marketing tools to organize customer stories, testimonials, and other sales assets. The solution helped VCE streamline onboarding, boost employee engagement, and shift toward story-based selling, with the program directly affecting nearly $100 million in revenue.
David Resnic
Global Customer Success Program Lead