Case Study: Atfluence achieves 350% increase in sales for clients with Upfluence

How ATFLUENCE drove a 350% increase in sales for their clients using integrations and Organic Influencers

Atfluence, a full-service branding agency specializing in luxury brand campaigns, needed a modern, cost‑efficient way to scale influencer marketing and affiliate programs for its clients by surfacing “organic influencers” hidden in customer databases. To streamline discovery, outreach, onboarding and performance tracking across large networks, Atfluence selected Upfluence as its end‑to‑end influencer identification, outreach and management platform, leveraging integrations with Shopify, Klaviyo and Refersion.

Using Upfluence’s influencer database and platform integrations, Atfluence uncovered and activated organic influential customers with discount codes and affiliate links, enabling personalized outreach and conversion tracking in one system. The results were dramatic: a 350% increase in sales revenue, 86% ad campaign cost savings, a 75% reduction in time spent identifying and activating influencers, a 115% higher influencer response rate, and a 30% boost in referral program sales (including significant affiliate sales for Dolly Parton’s ScentBeauty) — all achieved through Upfluence’s platform.

Atfluence

Doug Hill

Partner