Case Study: Productboard scales cash collection and reduces write-offs with Upflow

How Productboard, faced with exponential growth, scaled its cash collection

Productboard, a customer-centric product management platform, was growing rapidly and struggling with cash collection across five unsynchronized tools. Its accounting team lead, Arianna Cesareo, faced too much manual work, limited visibility into AR metrics, and difficulty keeping up with current and future cash collection needs.

Upflow provided Productboard with a centralized accounts receivable solution, integrating with Stripe Billing and Netsuite to automate reminders, improve prioritization, and create a single source of truth for collections. With Upflow, Productboard cut cash collection time by 75%, reduced write-offs from 10% to 7%, and improved DSO by 4 days after 7 months, while giving leadership clear real-time visibility into cash flow KPIs.

Productboard

Arianna Cesareo

Accounting Team Lead