Case Study: Freed's Bakery achieves after-hours peace of mind with Upfirst

Freed's Bakery ends 2 AM calls with Upfirst in under 10 minutes

Freed's Bakery, a Las Vegas bakery specializing in custom cakes for events, faced the challenge of fielding constant after-hours phone calls. They needed a way to triage these calls to distinguish between simple inquiries and urgent issues related to important events like weddings, as their previous phone tree system was ineffective. This led to interrupted sleep and an unhealthy level of availability for the staff. They implemented Upfirst's AI answering service to resolve this.

The solution from Upfirst provided an AI receptionist trained on the bakery's hours and common scenarios, which effectively triaged all after-hours calls. The result was that the team gained peace of mind and no longer received calls in the middle of the night. Every after-hours call now comes with full context, allowing the Freed's Bakery team to make an informed decision on the urgency and appropriate response time. Max from Freed's Bakery reported being very pleased with the service and quality provided by Upfirst.

Freed's Bakery