Case Study: BRG Apartments reduces pre-move-in cancellations with Updater Pro | Onboarding

BRG Apartments reduces pre-move-in cancellations and centralizes resident communication

BRG Apartments, which owns and manages about 8,500 apartment homes, was struggling with pre-move-in cancellations and scattered resident communication. This challenge caused frustration for both residents and the leasing team, leading to higher lease terminations. To address this, they adopted the Updater Pro | Onboarding service from Updater.

By implementing Updater, the company centralized all move-in tasks and automated communication, providing residents with a clear view of their responsibilities. This solution significantly streamlined the process. As a result, Updater helped BRG Apartments drastically reduce pre-move-in cancellations from approximately 10 per month to just 2 or 3, while also improving resident satisfaction and operational efficiency for the leasing team.

BRG Apartments

Kendra Miller

Portfolio Manager