Case Study: Association of California School Administrators keeps educators engaged with curated content from UpContent

Association of California School Administrators saves time with UpContent in just a couple clicks

The Association of California School Administrators (ACSA) faced a challenge for its Resource Hub, as its small internal marketing team could not sustainably produce the volume of high-quality, timely content needed to be a go-to resource for Californian educators. To solve this, they turned to the content discovery tool UpContent.

By implementing UpContent, ACSA was able to maintain a consistent flow of curated content sourced around a multitude of relevant topics, which they fed directly into their Resource Hub forums and email newsletters. The solution provided huge time savings, allowing staff to add content in just a couple of clicks. UpContent enabled ACSA to provide valuable, frequent content without requiring their team to create it, establishing them as a credible resource for their members.

Association of California School Administrators