Case Study: KP Snacks achieves faster trade promotion management with UpClear BluePlanner

KP Snacks - Customer Case Study

KP Snacks, a long-established UK snack manufacturer known for brands like Hula Hoops, Skips, and McCoy’s, needed a better way to manage increasingly complex trade promotions across many clients and SKUs. The company also wanted to replace legacy systems without disrupting workflows or delaying deployment.

UpClear implemented BluePlanner TPM to support KP Snacks’ trade promotion management, helping improve planning efficiency, promotion calendar management, and reporting across multiple levels. The deployment was valued for its rapid rollout capability, with UpClear noting go-live can take as little as 4–6 weeks, though the case study does not provide a specific measurable business impact beyond improved visibility, insight, and efficiency.

KP Snacks