Case Study: Mavenoid boosts outbound efficiency and connect rates with upcell

How Mavenoid improves sales efficiency and reduces cost

Mavenoid, a customer, faced challenges with inefficient and fragmented outbound prospecting. Their sales reps spent significant time manually toggling between platforms to source, enrich, and export contact data, which led to workflow friction, inconsistent data accuracy, and low connect rates. To address this, they implemented Upcell to streamline their process.

By using Upcell, Mavenoid consolidated its enrichment and export workflow into a single, streamlined motion. This solution allowed reps to enrich and push records directly into Salesforce and SalesLoft in bulk. As a result, Upcell helped Mavenoid increase prospecting efficiency by 50%, achieve a 3x increase in connect rates, and reduce tech stack costs by 33%, turning their outbound efforts into a scalable and repeatable operation.

Mavenoid

Mike Lasco

Director of Business Development Operations