Case Study: GitHub achieves faster customer feedback analysis with Unwrap.ai

GitHub cuts customer feedback analysis time by 82% with Unwrap.ai

GitHub's Copilot team faced the challenge of manually analyzing a massive volume of customer feedback from disparate sources like Reddit, Twitter, and GitHub Discussions. This costly process required product managers to spend hours each week copying feedback into spreadsheets and manually tagging sentiment to prioritize their product roadmap.

The vendor Unwrap.ai implemented its AI-powered platform to automate this entire analysis. The solution centralized all feedback into a single dashboard and automatically grouped actionable insights into cohesive clusters. This allowed GitHub to save 4 hours per week per product manager, surface 4.6x more insights on code completion accuracy, and roll out key product improvements 29% faster.

GitHub