Case Study: Volcano Coffee Works achieves streamlined B2B ordering and improved customer satisfaction with Unleashed Software

Using the Unleashed B2B eCommerce store to maximise customer satisfaction

Volcano Coffee Works, a specialty roaster that surged in demand after being voted the second best Coffee Roastery in the World, needed to scale internationally without sacrificing its hands‑on customer service. Rapid growth exposed the limits of Excel and phone‑based ordering, creating administrative bottlenecks that ate into time better spent supporting wholesale clients.

They implemented Unleashed’s B2B eCommerce store, which integrates with their existing Shopify and Xero stack so orders flow into Unleashed and sync to accounts automatically. The switch let customers place orders online anytime, reduced admin, improved customer satisfaction and feedback, resolved accounting headaches, and—thanks to Unleashed’s responsiveness to feature requests—provided a scalable solution for future growth.

Volcano Coffee Works

Emma Loisel

Co-Founder and Chair