Case Study: The Apple Thief achieves accurate inventory forecasting and reliable stock control to fuel growth with Unleashed Software

The Apple Thief - Customer Case Study

The Apple Thief is a Batlow, NSW–based cider maker founded by fruit farmer David Purcell that turns local orchard fruit into natural, award‑winning varietal ciders sold to wholesalers, supermarkets and on‑premise venues. As the brand grew beyond the farm—moving into broader retail and export channels—David needed a reliable way to manage alcoholic beverage inventory and accurately forecast demand.

By implementing Unleashed for inventory management, The Apple Thief now tracks stock movements, runs timely reports and forecasts sales with much greater accuracy. The result is streamlined operations, better stock levels to meet demand and stronger support for ongoing growth and export plans.

The Apple Thief