Case Study: Banshee Bikes achieves streamlined inventory management and global growth with Unleashed Software

Banshee Bikes - Customer Case Study

Banshee Bikes is a 13-year-old maker of high-performance mountain bikes that designs in North America and manufactures in Taiwan, selling worldwide with a very small team. Early in their growth they faced production delays and warranty issues that strained the business, and managing inventory and orders across a distributed workforce and global supply chain became a critical challenge.

Banshee adopted Unleashed (integrated with Xero and Neto) after testing several systems; the platform gave them the right mix of usability and functionality without a heavy ERP. That solution enabled their three-person team to run global operations from anywhere, improve inventory control and order processing, and support growth—ending the year with a healthy Q4 and projected revenue of about $2.4M.

Banshee Bikes

Jay MacNeil

Owner