Case Study: Nike achieves an immersive Win On Air launch experience with UNIT9

Nike takes over Outernet London for 3 days with UNIT9

The customer Nike sought to launch their new Air shoe collection with a revolutionary stage that matched the product's innovative spirit. They partnered with vendor UNIT9 to create an immersive digital experience at Outernet London, one of the UK's most visited digital content sites.

UNIT9 executed a full digital content takeover of the venue for three days, utilizing its 16K screens across multiple interactive zones to bring the campaign to life. The solution transformed the launch into a hands-on digital out-of-home experience that was seen by thousands of people in a busy London shopping district, successfully capturing major attention for Nike's new product line and its innovative technology.

Nike