Case Study: Samsung achieves 200K new customers with Uniqodo

A Uniqodo Case Study

How we got 200K new customers for Samsung

Samsung sought to capitalize on the Black Friday period to both generate new leads and sell aged and overstocked inventory. Their challenge was to create an exclusive, segmented promotion for new leads and engaged CRM customers, requiring controlled access to multi-tiered discounts with limits on redemptions per customer. They partnered with Uniqodo and its Promotion Experience Platform to implement the solution.

Uniqodo's approach was to create a custom landing page with tiered discounts and a unique code system for controlled access. Their platform automated the application of discounts at checkout and used bespoke on-site messaging to guide users. This solution, implemented by Uniqodo, drove significant results for Samsung, including 200,000 new customers, an impressive 4.8% conversion rate, and £804,000 in revenue.

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