Case Study: Marketing Werks engages 75,000+ users with Uniqode QR Codes

Marketing Werks engages 75,000+ users with Uniqode

Marketing Werks, an experiential marketing agency, sought to bridge the gap between online and offline shopping for its clients' customers. They needed a physical-to-digital engagement medium to create more interconnected experiences and accurately track campaign performance. They partnered with vendor Uniqode to utilize its QR code solution.

Using Uniqode's platform, Marketing Werks efficiently deployed QR codes for in-store campaigns and signages for clients like Sam's Club, Clorox, and Stop&Shop. The solution enabled touchless product demos, awareness campaigns, and omnichannel shopping options. The results for Marketing Werks and Uniqode were substantial, achieving over 190,000 scans and reaching more than 75,000 unique users across 500+ locations, allowing them to accurately attribute sales lifts to specific campaigns.

Marketing Werks