Case Study: Kidtastic Kids modernizes its brand and expands reach with Union Square Advertising

Kidtastic Kids modernizes branding and reaches new parents within 24 hours with Union Square Advertising

Union Square Advertising partnered with Kidtastic Kids, an established school that needed to modernize its business model. The challenge was to update their outdated visual identity, which lacked uniformity, and to revamp their bare-bones marketing strategy that relied too heavily on traditional media methods.

The solution from Union Square Advertising included a complete visual identity rebrand, featuring a new logo and branding guidelines. They also introduced digital marketing techniques to the school's strategy. This helped Kidtastic Kids expand its client base and successfully reach a younger demographic of parents, refreshing its brand while maintaining its strong community reputation.

Kidtastic Kids