Case Study: Social Tap cuts drink wait times and boosts revenue with Union

Social Tap cuts drink wait times from 20 minutes to 2 minutes with UNION

Social Tap, an elevated sports bar in San Diego, faced a challenge with long wait times of up to 20 minutes for drinks during peak periods surrounding San Diego Padres games. Their traditional service model was inefficient, and they needed a solution to handle high volume without constantly hiring more staff. They partnered with the vendor UNION to implement its all-inclusive bar and restaurant ordering platform.

UNION provided an intuitive POS system and a guest-led mobile ordering platform accessed via QR codes. The implementation and staff training were completed in less than three weeks. The solution dramatically decreased drink wait times to under two minutes and increased revenue by approximately $1,500 per hour. UNION's technology also improved staff efficiency, allowing for a better customer experience and larger tips.

Social Tap