UNION
9 Case Studies
A UNION Case Study
Britannia Pub, a British-style sports bar in Santa Monica, faced significant challenges in efficiently serving large crowds during major sporting events, particularly with overwhelming rushes to pay and close tabs at the end of games. This created bottlenecks and frustration for both guests and staff. Their existing POS system then failed completely, forcing them to seek a new solution. They turned to UNION and its Guest-Led service model.
UNION implemented its guest-led service model, which allows patrons to order and pay via their own devices by scanning a QR code. This streamlined the payment process and freed up staff to focus on service. The results were immediate and significant; during one exceptionally busy event, guest-led tabs showed a 126% increase in check size. Staff also saw higher tips, consistently at 20% or more from app users, and the model enabled the bar to successfully handle their busiest day in history. The staff at Britannia Pub fully embraced the UNION system, and their only regret was not adopting it sooner.