Case Study: Natural Selections Design Center streamlines proposal creation with Unilog SPEX Builder

Natural Selections Design Center found the proposal creation tool it needed in Bravo Business Media’s SPEX Builder

Natural Selections Design Center, a premier turnkey interior design company in the Dallas-Fort Worth Metroplex, needed a better way to create and deliver customer proposals during the sales process. Instead of relying on a manual, time-consuming approach or an in-house salesperson-to-salesperson handoff, the team wanted a tool that would let them present more information up front and produce professional-looking proposals more efficiently. Unilog’s Bravo Business Media solution, SPEX Builder, fit that need.

Unilog implemented SPEX Builder to help Natural Selections quickly assemble product selection documents with customizable formatting and built-in manufacturer specification sheets. With Unilog, the showroom team can now pull product information without digging through catalogs or manufacturer websites, show products on big-screen TVs, and price items on the spot. The result was faster quoting, less overhead because no additional staff were needed, and more professional proposals; the company said proposal creation now takes just a few clicks and a fraction of the time it used to.

Natural Selections Design Center

Chris Morales

Plumbing and Hardware Showroom Manager