Case Study: Gerhard’s Kitchen & Bath Store grows sales with Unilog’s SPEX Builder

How SPEX Builder Helped Gerhard’s Kitchen & Bath Store Grow Their Sales

Gerhard’s Kitchen & Bath Store, a Midwest showroom chain with 14 stores and 4 KOHLER Signature Stores, needed a better way to support sales across locations. Their previous online sales software created extra manual work for showroom associates and struggled with incomplete product lines, missing data, outdated pricing, and limited reporting.

Unilog’s SPEX Builder helped Gerhard’s by delivering real-time manufacturer-sourced product data and pricing, automatically updated daily and formatted into professional presentations branded for the showroom. With Unilog, the team could quickly build accurate quotes, follow up more effectively, and use the tool as a CRM, resulting in faster sales close times and better visibility across locations.

Gerhard’s Kitchen & Bath Store

Judy Kimble

Director of Sales & Marketing